Description

Healthcare Building Solutions (HBS) seeks a Marketing and Pursuits Coordinator to join our growing national marketing and communications team. As an integral team member, you will assume responsibilities for crafting high-quality, visually compelling brochures, proposals, and interview presentations. Working directly with technical staff and firm leadership, you will manage the full life cycle of the proposal process from initial review and strategy to finalization, production, submittal, and interview. Prioritizing multiple tasks, performing under tight deadlines, and motivating others is key to your success in this role.

The ideal candidate is a team player with exceptional attention to detail and a highly organized self-starter who can prioritize and juggle multiple tasks in a fast-paced environment. This position requires the ability to work with many different personalities to accomplish company goals – interpersonal skills are essential. Excellent writing, editing, and proofreading skills are also ideal for this position.

The Marketing and Pursuits Coordinator reports directly to the Marketing Manager. The role is broken down into 80% pursuit management and 20% marketing and communications support, as directed by the Marketing Manager.

Responsibilities

Pursuit Management

• Gather research data on competitors, prospective markets, and relevant corporate experience.
• Maintain a list of relevant resources and achieve proficiency in understanding applicable laws and regulations to ensure compliant SOQ/proposal responses.
• Write, edit, and review marketing and boilerplate information and pitch verbiage.
• Contribute to CRM maintenance and data entry related to clients, consultants, and personnel; maintain the content library, including prior proposals, boilerplates, and visuals.
• Assist in developing pursuit plans and client outreach activities ahead of RFP release.
• Support market research related to SOQ/pursuits and other marketing activities.
• Maintain scheduling and tracking systems for individual pursuit, proposal elements, and status.
• Lead production/submittal meeting schedules to develop strategy and gather content from team and consultants as needed.
• An active participant in the client and opportunity Go/No Go process and prioritization of opportunities for the market in collaboration with senior colleagues.
• Lead production of SOQs/proposals, including editing and graphics; prepare for digital and/or print reproduction.
• Identify and monitor SOQ/proposal criteria, and ensure the response is fully compliant.
• Handle production and arrange for on-time delivery of SOQs/proposals.
• Prepare or assemble written and visual information for client interviews and presentations.
• Coordinate/support interview and presentation rehearsals
• Conduct a post-presentation follow-up internally and with the prospective client.
• Work with business development leaders to help manage regular client interactions.

Marketing and Communications

• Monitor sources of industry-related market information
• Support marketing and business development activities to increase brand awareness and market share.
• Interview the technical team for project content and stories.
• Support key messaging for internal and external audiences, including internal news, project wins, innovations, key hires and market trends, and analysis.
• Develop content for collateral and other relevant marketing materials in collaboration with technical staff and the marketing and communications team.
• Maintain online presence, including social media, website, and email.
• Embrace and implement brand standards.
• Assist with graphics, writing, and proofreading.
• Identify images related to content.
• Ensure compliance with copyright laws and photographer usage rights.
• Maintain company registrations, track professional staff licensure list or list of industry involvements by staff.
• Maintain company memberships in industry and client organizations.
• Actively participate in professional and community organizations, including SMPS

Qualifications

• An interest or experience in the marketing function and market research
• Experience with Adobe InDesign, MS Office Software
• Working knowledge of Illustrator and Photoshop preferred
• Experience with CRM systems is preferable
• Excellent written and verbal communication skills
• Strong eye for detail and graphic composition
• Creative, initiative-taking team player, committed to effective communication
• Comfortable working in a fast-paced, deadline-oriented environment

Education/Experience

• Bachelor's degree in Marketing, Communications, English, Business, or a related field
• 5-8 years of related marketing experience in the AEC industry, with a healthcare focus preferable
• 5+ or more years of experience in RFQ/RFP responses

Salary Range

$90,000 – $110,000 per year, depending on experience