Visual Merchandiser applicants have rated the interview process at H&M with 2.9 out of 5 (where 5 is the highest level of difficulty) and assessed their interview experience as 47% positive. To compare, the company-average is 71.1% positive. This is according to Glassdoor user ratings.
Candidates applying for Visual Merchandiser roles take an average of 20 days to get hired, when considering 50 user submitted interviews for this role. To compare, the hiring process at H&M overall takes an average of 20 days.
Common stages of the interview process at H&M as a Visual Merchandiser according to 50 Glassdoor interviews include:
Phone interview: 22%
One on one interview: 19%
Background check: 12%
Group panel interview: 11%
Skills test: 11%
Presentation: 11%
Other: 4%
Drug test: 4%
Personality test: 3%
IQ intelligence test: 3%
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I applied online. The process took 2 months. I interviewed at H&M (Poughkeepsie, NY) in Jun 2018
Interview
Overall process was lengthy. Looking back at my experience, I think recruiters and management pretty much already had an idea of who they were going to hire, but just dragged along candidates (such as myself) to create a positive interview experience. But the experience was horrible. There was a total of 3 interviews over a period of 2 months. The third interview, I was informed it would last about 60 mins, I traveled to the nearest store location for the interview, and it only lasted 10-15 mins. I didn’t even get interviewed by the person I was speaking with, it was some guy who was “training” to become a recruiter, and he interviewed me while the supposedly qualified interviewer took notes and watched. I was informed I didn’t get the position 3 days after the last interview. I should’ve known how the interview process would go, being that H&M has such bad reviews on their recruitment and HR
I applied online. I interviewed at H&M (London, England) in May 2026
Interview
Pretty straightforward interview with a welcoming team.
Store manager asked me about my experience and tried to get to know me.
Quite transparent about role and requirements and they give feedback which is really good.
Interview questions [1]
Question 1
How would you deal with a situation where you’re one team member down and have to set up a department on your own?
I applied online. The process took 1 week. I interviewed at H&M (Hamburg)
Interview
Es wirkte sehr so, als sei die Entscheidung gegen mich bei der Managerin schon vorher fest gewesen und die Stimmung war einfach insgesamt seltsam. Mir wurde direkt zu Beginn gesagt, ich hätte für die Stelle noch nicht genug Erfahrung im VM und an dieser Meinung konnte ich auch mit keinem noch so tollen, wirklich engagierten Interview mehr etwas ändern. Meine sämtlichen Erfahrungen waren natürlich vorher in dem CV und Portfolio gelistet, auf dessen Grundlage ich auch eingeladen wurde. Für mich war dieses IV also leider eine reine Zeitverschwendung.
Ich arbeite nun in einer höheren Position für ein anderes Unternehmen welches mich, mein Studium und meine Skills sehr wertschätzt und bin letztendlich froh über diesen Ausgang. Vielleicht wurde hier einfach nicht richtig zwischen externer HR und Store Management (Hamburg, Flagship) kommuniziert. Die anderen Mitarbeiter:innen, die ich in meiner 15 minütigen Wartezeit auf den Termin kennenlernen konnte, waren dafür aber wirklich super freundlich und wirkten auch soweit zufrieden.
Two interviews one in person and one online with area VM. Also a practical in person interview to do with the role - pick an outfit for a certain occasion or make up a trend based on a mood board