I applied online. The process took 3 weeks. I interviewed at H&M in Sep 2014
Interview
I was a candidate with over 5 years of retail experience and managerial experience. I wanted to go to H&M because I couldn't handle being a full time manager and a full time student. However I wasn't offered a job, maybe because I asked for too much ? ($11/h) or my school schedule, or what I think was the feedback that one of my teammates left me at the end of the group interview.
I applied online earlier this month of September 2014. I then got emailed to set up a phone interview, then a one-on-one interview and then a group interview. I'll discuss each individually
Phone Interview: Pretty basic interview questions such as "Why H&M", "When have you provided exceptional customer service and why", "When have you gave feedback to a coworker or corrected his matakes" etc. Easy.
One-on-One Interview: Very similar questions to the phone interview. The lady was very sweet and nice and told me that they are looking to change the entire H&M because they realized that their customer service isn't very good. As soon as the interview was over she told me to come in the following week for a second group interview. Easy.
Group Interview: This was an interactive interview to see how you would work in the store. It was very interactive and some even extremely difficult. I had never seen an H&M worker work that hard and I shop at H&M frequently. I won't say what the activities were because they kindly asked not to disclose them.
The interview process was straightforward. I first completed a phone interview, followed by an in-person interview. The questions focused on my work experience, personal style, and how I would fit the role overall.
I interviewed at H&M (Bletchley, England) in Jul 2026
Interview
In the group interview, the people seemed very nervous and anxious throughout. We did some tasks, including answering questions that required presentation and picking clothes from the menswear for different vague scenarios.
I applied online. I interviewed at H&M (Fairfax, VA)
Interview
Great process and team, connecting with everyone felt very easy. I had some behavioral questions and some about my experience. Ultimately they decided to move forward with someone else. I would recommend giving it a try.
Sales Associate applicants have rated the interview process at H&M with 2.3 out of 5 (where 5 is the highest level of difficulty) and assessed their interview experience as 73% positive. To compare, the company-average is 71.1% positive. This is according to Glassdoor user ratings.
Candidates applying for Sales Associate roles take an average of 10 days to get hired, when considering 321 user submitted interviews for this role. To compare, the hiring process at H&M overall takes an average of 20 days.
Common stages of the interview process at H&M as a Sales Associate according to 321 Glassdoor interviews include:
One on one interview: 28%
Phone interview: 19%
Background check: 12%
Group panel interview: 11%
Skills test: 10%
Presentation: 7%
Personality test: 5%
Drug test: 4%
IQ intelligence test: 3%
Other: 2%
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