I applied online. I interviewed at Life Fitness (London, England) in Jan 2020
Interview
I had to create a very detailed presentation which included a marketing strategy including budget for the year and the second part of the presentation had to include how I would promote a new product and my budget for that also. The presentation took me some time to put together and it was good however apparently I did not outlive my budget and how I would spend it meticulously enough. The salary was quite low for this role so unless they planned on increasing the salary I am not sure exactly how much more time they were hoping I would spend on it, but im glad I didnt!
Interview questions [1]
Question 1
What do you love about LF? What could you bring to the team?
I applied online. I interviewed at Life Fitness in Feb 2019
Interview
Waste of effort and time. The very first stage of the interview process is a presentation including 2 parts which must be 30 minutes long.
1- Brand audit on one of their products
2- Full marketing strategy including target market, 30k budget, where you would spend it, competitors etc. No problem for a 50k role, this role is only 26k. I wouldn’t say it was difficult but for the position and salary it was asking a lot considering they’ve never even spoken to me, this could be appropriate for the second stage maybe..... maybe! I felt some questions directed at me were unnecessary as it would not have been something I would have been involved in at this level. I think they wanted to pay as little as possible to hopefully get someone desperate enough.
Interview questions [1]
Question 1
What do you know about SEO? Asked about their website mainly