I had an interview during an interview day organized by ETH of Zurich. The interview was about 45 minutes and it started with some personal questions about my personal academic background. Then it went a little bit deeper in my studies field. It was full of "why?", but not so stressful as somewhere else.
Marketing applicants have rated the interview process at TAG Heuer with 3 out of 5 (where 5 is the highest level of difficulty) and assessed their interview experience as 100% positive. To compare, the company-average is 44.4% positive. This is according to Glassdoor user ratings.
Here are the most commonly searched roles for interview reports -