Pros
I have worked at AppFolio for 4 years in virtually every position in the sales organization including Sales Development Representative, Inside Sales, Sales Ops, and Account Executive. Below are my thoughts:
First, the leadership at AppFolio is second to none. They have worked hard to create a culture of tribal knowledge and support that persists even after significant growth. You can genuinely walk up to anyone on the Sales floor to ask for help and they will put down whatever they are working on to make time for you. It's a privilege to work for a company where "winning" means that you win together, and your manager is looking out for your professional AND personal success. No where else will you find so many tools readily available including great sales training, 1 on 1 mentorship, extensive industry exposure, and a group of people at all levels who all want you to be successful.
Second, it's awesome to do sales at a company where we genuinely have the BEST product for our customers. This means one can be absolutely confident when talking to prospects, and every department works together to proliferate an organization centered on great software that truly changes the lives of our customers. The best part? AppFolio is continuing to surge farther and farther ahead of the competition.
Lastly, career growth at AppFolio is extensive and thoughtful. This means that the most senior people don't always get the first promotions. Instead, management develops each person based on his or her personal strengths and career goals while also following what will be best for the company. Career options are abundant with clear guidelines on what is expected of an employee to get a promotion or make a transition between departments.
Overall, AppFolio is an excellent choice for the individual who is interested in starting his/her sales career or already has 10 years of experience and is looking for a company to call home.
Cons
Don't expect to work at AppFolio and be immediately successful just because you did great at your previous sales job. It is important to work hard and put in your time to learn the product and the industry.
The company doesn't pay as generously as similar positions, but the culture and organization more than makes up for it.