Pros
Access to a wide variety of surgeons that regularly place implants. These people know what works and will certainly educate anyone willing to listen. They are the market. It's a very dynamic environment with dramatic successes and equally dramatic failures. Eighty percent of all startups fail. Alphatec's demonstrated ability to generate revenue indicates there is more than a chance for success with hard work as the foundation. I suspect most of the negative posts were placed by former employees whose employment was terminated by the company. The rest are from people who just want a job. A word of advice to the latter: EDCO and Waste Management are always looking for people that just want a job... You want your six years back? You should have payed attention in high school and went to college.
Cons
There's no magic wand that can be waved to make your project succeed. You actually have to get in front of the project and make it happen. Seriously the biggest issue at the company has to be the diminished expectations of our client base due to previous poor performance.