the marketing emperor has no clothes - Anonymous employee Appian Employee Review

Marketing is completely dysfunctional. 80% of the department is a director or VP. They spend more time fighting about who gets to sit in what office, money or why they need more staff than actually producing valuable output for the company. Our engineering department is better at marketing than our own marketing department; which is just a baffling scenario. It is pretty ridiculous the quantity of staff and money that keeps piling into this operation without any accountability. Company just IPOd and still near zippo success at "marketing" or creating a "brand".