Too many red flags and repeated mistakes - Anonymous employee Billtrust Employee Review

1.0
Feb 10, 2026
Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

The "do-ers" are smart, talented people to work with.

Cons

The entire C-suite has turned over in the last year (in some cases twice), and nearly the entire sales org churned. There is no stability among leadership, no cohesive strategy, and a declining product-market fit due to years of stagnation. The new CEO seems to just like to listen to himself talk. He hasn't bothered to get to know employees or customers. He has already managed to fire the CMO just a few weeks into his tenure - right before SKO, and in the middle of (yet another) ICP rollout. I'm sure there is more to come. The ICP rollout was a disaster. It appears that no QA was done, and the result was a lot of very confused, brand-new sellers. The data quality in Salesforce is tragic (I know it's not great anywhere, but this is truly special). The icing on the cake is that enablement is basically non-existent. There is a huge tech stack, but no one knows how to use it. The targets are a joke, given the consistently below-industry-standard win rate. There isn't much hope for improvement because the product and time-to-value are significantly behind competitors. I'm certain the PE firm is deeply regretting their investment. Beyond that, you can expect constant shifts in focus, terrible benefits, quarterly layoffs, and a meeting-heavy culture that necessitates evening/weekend work.

Explore other reviews about Billtrust

5.0
May 27, 2026
Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

A lot of investment into systems/tools, enablement programs and definitely AI first. Culture is really good, people are high integrity and very committed to helping one another succeed.

Cons

Remote dynamic can be challenging. Business is fairly complex by nature and takes time to really learn/master

2.0
Jul 2, 2026
Recommend
CEO approval
Business Outlook

Pros

Good payment platform for mid-market companies

Cons

If you’re an experienced sales rep, avoid this company. They’ve gone through multiple structural changes over the last year, and another one appears to be coming soon. The PE firm already cleaned house across leadership and brought in a brand new executive team with little to no experience selling accounting software. The organization feels extremely disorganized. Expect heavy micromanagement through tools like Gong and Force Management training. AEs are treated more like glorified BDRs, while SEs control most of the sales cycle. Even getting deals approved internally is painful, with layers of unnecessary approvals slowing everything down. Hardly anyone on the net new logo team made quota last year, and this year appears to be trending the same way. Territories are divided using poor Salesforce data. Out of roughly 250 assigned accounts, maybe 30 actually fit the ICP. Training is practically nonexistent after they let go of most of the training staff, and marketing is ineffective. The one positive I’ll give Billtrust is that the product itself is solid. However, implementation costs can be absurd, sometimes costing more than the subscription fees themselves.

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