Everything is NOT Swell now that it's Curaleaf - Management Curaleaf Employee Review

1.0
Jan 20, 2019
Recommend
CEO approval
Business Outlook

Pros

Awesome people work in the dispensaries, good place to learn the basics.

Cons

When Curaleaf bought Swell everything went downhill. All the good people were either fired, have quit, or are actively job searching since they hate this place so much. Unrealistic sales goals are placed on the store teams, and then you're put on a performance improvement plan when you can't reach said goals. I've worked for a lot of big companies in my day, so I get it- upselling is nothing new- but usually theres a district mgr or someone who visits the stores to coach & develop people. Not here- everyone at the corporate offices sit in their ivory tower all day- there's no personal engagement, no effort to help teach or train staff. Swell cared about it's employees and customers- the higher ups at that time realized THAT was the key to success. But not Curaleaf- the only thing they care about it the fastest way to make a buck. The quality of the product continues to decline and when you add that to higher prices & lackluster promotions, well it's a no-brainer on why customers are spending less and/or not returning at all. Oh and btw, forget about ever being promoted to a corporate position- this is the good ole boys club- fake positions get posted with no intention of ever hiring good quality people that actually have experience.

Explore other reviews about Curaleaf

5.0
Jul 5, 2026
Recommend
CEO approval
Business Outlook

Pros

Knowledgeable staff and welcoming atmosphere

Cons

Unfortunately you must have a medical certificate

1.0
Jul 13, 2026
Recommend
CEO approval
Business Outlook

Pros

Nothing just work here for the experience

Cons

nothing good with the current management. Be ready to be overworked with no reward

See reviews by: Helpful|Rating|Date|All