So Much Potential, But Merger Has Not Been Good - Sales Dynata Employee Review

2.0
Jul 18, 2019
Recommend
CEO approval
Business Outlook

Pros

Your immediate team, middle management, and Vice President of your department will always have your back. Every team I have worked on has been a pleasure. This company is the largest in the industry, and if the underlying issues are fixed, it has a ton of potential.

Cons

The RN-SSI merger has been a mess. Due to system/tech integrations the quality of product and service have decreased, and thus client relationships have been severely damaged. As a sales rep, this makes it very difficult to sell the most expensive product/service in our industry. From an Operations standpoint, it has never been more difficult to complete a project. Sales and Ops job now is essentially to get yelled at by clients and escalate internally. Given how much red tape there is from the merger, escalations are slow and problems just get passed around like a hot potato. No one is accountable and therefore client relationships get strained. This has killed morale. From a pay standpoint, it is on the lower end of the industry. We have done multiple acquisitions over the years so we know this to be the case. The argument for that is that it is the largest and most recognized company in the space. If the product/service was the best I could see that, but that is no longer the case. Smaller/scrappier companies are now at a much better price point for our customers and are able to deliver the same level of quality and faster.

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Dynata Response
6y
Thank you for your candid feedback and appreciate your perspective. Working through integration of systems, culture, processes does take time, as you point out. We are focused on many of the challenges you have raised and while I have not been here very long, I have seen progress made even in my short tenure. The goal is to be 5-star!

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5.0
Nov 11, 2025
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Pros

flexable hours and reliiable pay for the hours you work. paid bi-weekly

Cons

you had a quota of calls you had to have daily and complete surveys. I could not make people answer their phones. i had to keep people on phone to complete surveys. some surveys would take 30mins! i could get completes. but i got cussed at and screamed at very regularly. i could still get a complete survey even being cussed at. but they kept making itarder with new quota requirements. it became a job that was way too stressful. hours dried up after presidential election. it wasnt very reliable on hours.

2.0
May 29, 2026
Recommend
CEO approval
Business Outlook

Pros

Peers are dedicated to each other and success of the team.

Cons

8+ presidents club winners have resigned in the last 12 months. North America sales leadership operates at a sales manager level and not a strategic thinker or executive leader. Comp plan is designed to hit 90-95% goal and not pay commissions.

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