From Good Place to Awful Place Since Omnicom Acquisition - Senior Director Flywheel Digital Employee Review

2.0
Aug 4, 2025
Recommend
CEO approval
Business Outlook

Pros

- Unlimited PTO (really max 5 weeks, anything more and you get reprimanded) - Competitive salary - Good work/life balance if you set boundaries and aren’t afraid to say no - Low accountability across the company, it is easy to over-deliver vs. peers - Great opportunity for advancement with how high voluntary turnover has been

Cons

- Culture is absolutely terrible since the Omnicom acquisition. Years ago (before Omnicom) Flywheel’s Glassdoor rating was >4.0 - The majority of people only look out for themselves or are extremely overloaded and very few people deliver their work consistently. - New Omnicom colleagues (referring to mostly legacy Omnicom ad agencies) are selfish and cut-throat, as that’s how they were taught to survive in the advertising agency world. This is very counter to the admirable start-up culture that Flywheel used to have pre-2023. - Salary is competitive, but don’t expect any equity/options. Cash bonus only and bonuses have been paying out at less than half the bonus potential for the last 3 years - Expect rounds of layoffs or “re-orgs” every other quarter. You get used to colleagues just disappearing and only finding out when you go to message them and see that their their messaging accounts are deactivated - Leadership keeps coming up with new ideas to improve, but they don’t truly source these ideas from the org. The ideas always require incremental work to implement and they never drive simplification initiatives to decide what we will stop doing. - Everyone is held accountable for X number of clients as part of their work/performance plan, but each person is assigned to X+Y client teams, so there is no motivation or accountability to deliver for the other Y clients. - Employee turnover is bad, and accelerating at a rapid pace. Flywheel leadership cares about improving turnover, but Omnicom executives do not care and they are the ultimate decision makers. Many decisions are handed down from “Omnicom Leadership” that Flywheel Leadership has no control over. - A lot of shiny new tools that don’t work, but sound great in a presentation - Omnicom is a meeting-driven culture, Flywheel historically is not (at least not nearly to the degree Omnicom is). Most Omnicom employees have low client loads while Flywheel employees have relatively much higher client loads. This has created a massive imbalance of availability, forcing many Flywheelers to attend more internal meetings than time they have to or do work for or meet with clients. This can be avoided if you are assigned to a Flywheel only client and don’t have to partner with legacy Omnicom agencies.

Explore other reviews about Flywheel Digital

5.0
Jun 10, 2026
Recommend
CEO approval
Business Outlook

Pros

Training opportunities, travel, large clients with large budgets

Cons

Leadership struggled with communication at times

1.0
Jun 8, 2026
Recommend
CEO approval
Business Outlook

Pros

As in most agencies, the best part are the teammates who are on the trenches with you.

Cons

Steer clear. Go anywhere else. In the 3 years I was at Flywheel/TPN they went through no less than 5 mergers or reclassifications. Few of which ever meaningfully impacted the work, but actively drained the agency culture and morale. 4 rounds of layoffs that I remember. NO raises and only 1 review. And a baffling RTO policy that has little to do with collaboration and everything to do with commercial real estate tax benefits. Omni sucks the life out of these incredible agencies, taking decades of innovation and turning them into mere pawns. The leadership has no real authority and views workers not as people, but numbers. The "clean desk" policy means there's zero personality in the office. Because people are not rotated off old accounts there's not fresh perspective. High stress and there no chill. I've never cried so much at a job. Not used to coworkers being so rude, cold, and snappy. Omnicom is pushing AI and monitoring if you're using it regardless of whether it's necessary or makes sense for your role. There are better agencies out there, go apply there and leave Flywheel to fix their model.

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