AVOID, not the place to grow/start your career - Anonymous employee Kantar Employee Review

1.0
Sep 19, 2014
Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

Great notable clients, some major big names + players. As a result some interesting work. For the most part, a relatively friendly workplace - good mix of ppl (tend to be more of a research-nerd mix, not like thats a bad thing ;) Generally, everyone is brilliant and extremely intelligent. Nice perks like fruits on tuesday + carbo friday (also a beer cart friday every two weeks) AV has a somewhat recognizable name...but Kantar Media/WPP major players Office space is well down- open planned with retro furniture creating a cool vibe. Do sponsor work visas and pay for lawyer fees, etc. For more mature/experience employees, they do offer sabbatical leave to pursue outside interests.

Cons

Pay is HORRENDOUS. Grossly below industry standards, especially for the hours you are expected to work. Pay is well below average across the departments and levels, from PA's to PM's etc. No work/life balance. Everyone is expected to work around the clock to meet client demands, but unfortunately you cant record those overtime hours. Working on weekends... major possibility. No room for growth. Raises take forever to come into effect (1 year and a half... IF your lucky). You constantly get told waiting on final approvals from WPP/Kantar Media...'first in queue to review' delaying the process further. Even if raises are approved, the increase is minimal. No room to move upwards, often resulting in a complacent feeling. People have had the same PM role for 3+ years and in some cases 7 or more years. As a result, people feel stuck. High turnover.. young PA's attempt to stick it out for a year resulting in a large divide. AV consists of the long-timers, people who have been there for 4+ years and then remainders who are waiting for the year to be up before moving on. Digital dinosaurs- technologically stunted and no way increasing core offering towards a more digital landscape. Poor understanding of talent and skills - people are underutilized. Employees are hired for one job, and then given different, 'intern' tasks due to poor training or availability. Middle and Upper management are so busy, they do not offer or have time to perform proper training or proper resourcing.... so they hand the mindless jobs to the 'newbies', even those with multiple years of experience. Benefits pkg- fairly standard. Except warning, they officially close during christmas however you are required to take those days out from your 10 annual allowance. yes thats right, they are closed but you have to use your own holiday time! Business ebb and flows- a lot of pressure to sign and retain clients, resulting in high pressure, influx workplace. Financially are not performing in 2014..... Rumors of layoffs always looming.

Explore other reviews about Kantar

5.0
Jul 7, 2026
Recommend
CEO approval
Business Outlook

Pros

Nice company to work for

Cons

Pay could be better for this role

2.0
Jul 18, 2026
Recommend
CEO approval
Business Outlook

Pros

Kantar has talented employees, well-known clients, and strong research capabilities. I had the opportunity to work with knowledgeable colleagues, contribute to major accounts, support internal initiatives, promote the brand, and share expertise across teams. There are many people inside the company who genuinely care about the work and try to help others succeed.

Cons

My experience was ultimately overshadowed by what appeared to be deep favoritism, inconsistent leadership decisions, and a serious lack of transparency. Employees with decades of experience, strong performance records, valuable client relationships, and critical institutional knowledge were laid off in the name of profitability. At the same time, the company continued hiring new people into the same or very similar positions. This makes the claim of role elimination or cost reduction difficult to take seriously. It was particularly disturbing to see highly experienced employees removed, only for the business to spend money recruiting and training replacements to perform work that clearly still existed. In some cases, former employees or people with close relationships to leaders appeared to be brought back, promoted, or placed into stronger positions. This created a clear impression that personal relationships and internal connections could matter more than performance, loyalty, expertise, or contribution. Strong performers who consistently volunteered for initiatives, promoted Kantar’s brand and tools, shared knowledge, supported important client work, and went beyond their job descriptions were still treated as expendable. Remote employees and people from diverse backgrounds also appeared to be disproportionately affected. The overall message to employees was damaging: performance may not protect you, loyalty may not matter, and institutional knowledge can be discarded while leadership continues hiring elsewhere. This destroys trust, weakens morale, and sends the wrong signal to employees who are still expected to give their best.

See reviews by: Helpful|Rating|Date|All