Pros
Culture: The work environment here is awesome! Everyone on the management team works incredibly hard to make sure that you're getting the proper training and tools to help make you successful in your role. Through their encouragement, mentorship, guidance, and a lot of diligent hard work I was able to grow from an entry-level digital marketing specialist role to an assistant sales manager in around 1.5 years.
The culture that's promoted and cultivated here is also very much work hard play hard. You're expected to work hard and grow in your role but management also does a great job of encouraging everyone to have fun and keep things light hearted. Cold calling/sales can be difficult so having this environment to work in makes the day to day job very enjoyable! In addition, management does a fantastic job of encouraging employees to take part in both LP sponsored and non-sponsored events to promote relationships both in and outside of work. It really feels like a family that genuinely cares about you and what you have going on personally.
Training: There is a lot to learn when you first start! My first couple of weeks very much felt like information overload but management understands this and doesn’t expect you to know everything day one. In fact, this is a job that you will always be continuing your education on all things digital marketing and rewards those that take the initiative to proactively learn as much as they can. Whether it’s your first day, or you’ve been here for a few years, there are always things you can be expanding or growing your knowledge on.
Ethics: One of Logical Position’s core values is transparency. While much of the digital marketing industry is full of smoke and mirrors, LP stands apart by providing the most transparent management services possible. It feels great to be able to talk with business owners and let the know that we can’t sell them any one of our services if we don’t see that it will help them viably grow their businesses. In fact, I’ve personally had a number of prospects that wanted to partner with us but we had to turn them down due to a number of factors that would have been detrimental for their business. Knowing that we have businesses best interests at heart really provides an additional boost of confidence to know what we’re selling will make a meaningful and lasting impact for them.
Pay: While the job doesn’t initially pay a lot when you first start, the pay model is very aggressive and you will be quickly rewarded for the hard work that you put in. That’s really the beauty of the model, though. This role isn't designed for people that want to simply coast or just get by but rather for self-motivated individuals that are willing to put in the time and effort to grow.
Cons
Cold Calling: While the culture and environment are great, this is still very much a sales/cold-calling role. Sales can have its ups and downs so it’s definitely not for the faint of heart or those that aren’t willing to put in the grind by proactively sourcing leads and reaching out to 50+ business every day. While this may be seen as a negative for some, it can also be the type of role that others really exceed in.