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Prime Communications

Engaged Employer

Having ethics means there is a target on your back - Store Manager Prime Communications Employee Review

1.0
Nov 4, 2021
Recommend
CEO approval
Business Outlook

Pros

Multiple Free iPhones for being in the Apple Masters Program

Cons

The company has absolutely no ethics, no empathy or compassion, and thrive on the high turnover. What better way to pass the blame than to a new employee -who no longer works for the company- when angry customers come back because of the lies they were told? Being told by your Market Director to “Do whatever you have to do to get those sales”. Winning awards from AT&T for being Best in Class and #1 in wired sales 2 consecutive months but getting disciplinary action form/wrote up by Prime for not hitting % to their “arbitrary” goals. No transparency as to how goals are calculated. Goal increases of 60% the month following refusing to lie/scam/cheat a customer when Market Director advised me to ignore my morals and deceive a customer for a sale. Getting transferred to a store 40 miles away with a third of the volume because they couldn’t find a valid reason to fire me.

Explore other reviews about Prime Communications

5.0
Jul 15, 2026
Recommend
CEO approval
Business Outlook

Pros

I enjoy being around new tech, as well as informing people about how the new devices operate and functions in their everyday life.

Cons

There is no cons in my work of Business I enjoy everything about it.

3.0
Jul 17, 2026
Recommend
CEO approval
Business Outlook

Pros

Solid day-to-day leadership experience with your team, you own the coaching and scheduling and get real reps developing people. Genuine autonomy in how you manage your employees day-to-day. Commission offers earning upside when the month breaks your way, and running a small store means a close team and a wide range of responsibilities that build a broad skill set.

Cons

Almost no real store-level autonomy, nearly everything runs through your DM, and you can't modify or change how the store operates on your own call. You don't control hiring or training; your input is limited to scheduling and coaching. You have authority over your team in every respect except the one that matters most, firing, because the DM prioritizes tenure over performance, since headcount tenure feeds his commission. And the commission structure is the real problem: it's so hypersensitive that virtually everything impacts your payout, which makes earnings feel unpredictable and outside your control no matter how well you actually manage.

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