Good days and bad days - Anonymous employee Rokt Employee Review

3.0
Mar 11, 2019
Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

Rokt has a great culture. Loved [most of] the people I worked with there. Their perks are excellent as well. Company trips once a year.

Cons

They need to do a better job of people management. Several managers are just not the right fit nor capable of mentoring people. There's a serious issue of favouritism there. If you don't manage to make it to the inner circle early on, you will find yourself becoming a part of the wallpaper very soon. Didn't matter what you had to say or how good you are.

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Rokt Response
7y
Thanks for your honest feedback. Firstly, we are glad to hear that you enjoyed the culture, perks and of course the annual global kick-off! Our company culture and work environment is something we are incredibly proud of and invest a lot of time and effort into. We truly believe it sets us apart from other companies. We’re sorry however to hear that you did not have a great experience when it comes to management. This is definitely an area we are investing heavily in as we recognize how crucial this is to the experience and growth you have at Rokt - however we also acknowledge this is highly dependent on your specific manager and his/her people management capabilities. In addition to our regular engagement surveys and 180 degree feedbacks, we have also recently introduced a new training program for all our people leaders - to better equip them with the tools they need to be effective, not only managing, but also leading, coaching and developing their teams. We take your feedback seriously, and would like the opportunity to address your concerns in person to better understand your point of view. If you feel comfortable, please reach out to any member of our leadership or people team for a direct and confidential conversation.

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5.0
Jul 6, 2026
Recommend
CEO approval
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Pros

Great company, lots of freedom and breadth of work

Cons

Very fast paced, too fast for some people.

5.0
Jun 9, 2026
Recommend
CEO approval
Business Outlook

Pros

Rokt is the kind of place where you can grow fast if you're willing to put in the work. I've built my way up to senior leadership over my time here, that kind of trajectory doesn't happen without real investment from the company in its people. The work is genuinely complex and interesting: you're sitting at the intersection of technology, commercial strategy, and some of the biggest brands in the world. The caliber of teammates has been consistently high, and the culture pushes you to think bigger and challenge yourself. There's also a real emphasis on building leaders from within, which I've benefited from directly and tried to pay forward with my own team.

Cons

Fast growth means things move quickly and priorities can shift. If you need a lot of structure or predictability, it can feel like a lot. Ambiguity is part of the job, and not everyone thrives in that environment.

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