Struggling to stay relevant - Anonymous employee Searchmetrics Employee Review

1.0
Dec 5, 2018
Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

Free drinks provided. Good people (usually ), flexible hours, social events every month, focus on work hard play hard mentality. Home office given for sales/account positions Good for someone getting their foot into the door of the SEO and content marketing's world or software and SaaS world. Really good if you work in Berlin and/or for the German market as they are a leader in the market.

Cons

International business expansion strategy is erratic at best and lacks a lot of focus, they are in survival mode and unsure of their positioning and place within the international market except for their domestic market Germany where they have a leadership and successful brand awareness position in the German market. Not so much marketing support for some international market Lack of the budget for international expansion due to their past legal costs issues against a competitor in the US. The platform is outdated for the modern enterprise, has stacked in SMB businesses and agencies but it is priced too high for this market. No real technology compare to others competitors and vendors in the market Middle management has no experience in managing and motivating a team, only numbers count - nothing else Struggling to stay relevant and against others player in the market (no awards since 2016) -SDRs and team leader support are somewhat weak. No clue how to do a real lead qualification. Just CHAMP:) You'll have a better chance of hitting your number if you focus on generating your own opportunities

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5.0
Feb 10, 2023
Recommend
CEO approval
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Pros

Amazing mid level and upper level management

Cons

Lots of competitors on the market

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Searchmetrics Response
3y
Thanks and we're glad you decided to hang your hat at Searchmetrics! :)
5.0
Jun 9, 2014
Recommend
CEO approval
Business Outlook

Pros

I've been very fortunate to join a company with so many smart and outgoing individuals. I have experience working with multiple enterprise SEO platforms and this is by far the best one on the market today. I say this not because I work here but because I've seen the others. I believe the main difference is due to the fact that the platform is being driven by someone who knows and is passionate about SEO, Marcus Tober. The other vendors I've worked with, their product managers had very little knowledge in SEO which I didn't think mattered but it certainly does. This is a global company and the reach is far beyond just the US. I've had exposure working with top European Digital Marketing agencies along with other enterprise clients in Asia, Jordan, Spain, France and much much more. Its a unique benefit to being exposed to so many different cultures and ideas of how search and user experience come together.

Cons

Its hard to find fault in such a dynamic global company but being based in the US, you do end up taking some calls early in the morning. I'm an early riser and a morning person but this may not suit everyone but its interesting to deal with the other time zones in the world.

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