Pros
Product: Technology is world class, and overall it's an innovative product, with compelling vision driving it forward. Year over year continued investment in product and unwavering focus on paid social, consistent direction, minimal pivots, agile and responsive to customer needs. Culture: Dedicated leadership, top notch talent - bright, dedicated, overall good people. Flexible work hours, commitment to diversity and inclusion, particularly gender and LGBTQ issues. Willingness to promote from within, culture a huge focus with a family like environment, free snacks/beer/cold brew, frequent company outings, open seating plan with execs on the floor with everyone else. Customer happiness a priority which makes work easier, because not dealing with angry clients day in and day out. Recently shifted to become more transparent company wide, which I think is important. If I had written this review last year at this time, I would have given 3 stars due to leadership, particularly in the Revenue group, and the continued lack of accountability shown in delivering against goals. Product was in the process of being revamped, which was making things stressful as well, but almost everything that was bringing my rating down has been resolved.
Cons
Start-up life can be a roller coaster and is not for the faint of heart. When the unexpected happens - market downturn, client departure, industry change, the effects are felt more strongly at young companies, and even with the best intentions, can be painful. Young workforce who has limited experienced with the ups and downs of business can amplify this problem because they think everything, good and bad, is unique to Unified. Recipe for major drama. Pay is below market, perks, culture and professional development opportunities are given to try to make up for that, but sometimes isn't enough to retain key talent.