Pros
Channel Marketing is a tight knit community. Reputation is everything, to be a successful solution provider to this sector. Zift is the first I have found that has earned the trust of both sides of the Channel equation, Channel Marketer and Reseller communities. The Zift team is small, company culture is nurturing, and vision is focused. The Zift management team does a very good job in setting direction, enabling the team, and celebrating individual contribution. Zift's strong company growth generates new and interesting challenges/opportunities on a daily basis. Are you looking for a dynamic company from which to build a career? Zift is the place for you.
Cons
Zift is a small but rapidly growing company servicing well known global brands with complex channel organizations. Customer expectations are high and are not always limited to a 9-5 work day, and like all small companies Zift operates in a perpetual state of limited resources. While never boring, the pace of change and workload can be exhausting. Zift is not the place for you if you are looking for a 9-5 position with clearly defined and repetitive job responsibilities..