Pros
I worked in Neustar Marketing Solutions
- The role: managing and coordinating Marketing Mix Modelling projects across multiple teams. Guiding and advising the client through the data delivery and EDA process (what to deliver, why and how). Once basic responsibilities are covered, initiative is essential to take home that extra value in learning. There are many resources that will give you that opportunity.
- The product/services offered: the company really pushes for innovation in the data analytics sector. As an employee you are exposed to all these products even if they aren't part of your day to day. Plenty to learn.
- The opportunities: it's frequent to change from one team to another so horizontal learning is very possible. Can't talk about vertical promotions as I've not been there for long, but looks they won't be offered by default unless you actively pursue and ask for it.
- The clients: mostly marketing teams within top-tier players in the retail, consumer goods, automotive, telecom, banking & insurance, energy and classifieds industries across EMEA and APAC.
- The line management team: always there to help, although very busy hence forcing independence and initiative on the employee's end. Quickly handing a good amount of responsibility and offering really rewarding experiences.
- The Neustar culture: I've had the experience of working here through the COVID19 pandemic and I've simply been impressed. They quickly took the lead and asked everyone worldwide to work from home. They incremented senior management updates up to once a week, gave one extra PTO day per month (the "Mental Health Day"), allowed some expensable budget so each employee could get an office-ready space at home, provided free subscriptions to the Headspace app, and more. The senior management team really proved to live the company's values throughout these hard times.
Cons
- The HR team: the HR team dedicated to EMEA offices is very small and based in India. It's easy to see how HR protects the company's interests and follows senior management mandates but hard to find that HR partner that will be ready to listen to and help the employee when they need something. They are distant and slow to respond. They were incapable of solving the one problem I faced.
