3.0
Sep 25, 2012
Recommend
CEO approval
Business Outlook
Pros
Solid Financials with legacy bone growth stimulation lines to generate revenue for development and growth. Well rounded Spinal Implant and biologic lines that are competitive.
Cons
Revolving Door of field level management has hampered maintaining and growing surgeon and distributor focus. Field based managers are relatively inexperienced in their specialty fields. Cost cutting measures have reduced the level of interaction with customers and the distribution sales force.