Rokt reviews

3.9

67% would recommend to a friend

(372 total reviews)
avatar

Bruce Buchanan

68% approve of CEO

80% positive business outlook

Rokt has an employee rating of 3.9 out of 5 stars, based on 372 company reviews on Glassdoor which indicates that most employees have a good working experience there. The Rokt employee rating is in line with the average (within 1 standard deviation) for employers within the Information Technology industry (3.7 stars).

Reviews by job title

372 reviews
4.0
Aug 27, 2020
Recommend
CEO approval
Business Outlook

Pros

- Employee's at Rokt are kind, competent, collaborative and driven - Rokt invests heavily in their employees - Leadership is transparent - Flexibility in roles allows for development in a variety of areas

Cons

- Training is lacking, relying on large data dumps when you are first onboarded and followed by a "thrown into the deep end" style as a follow-up. - Communication practices are unstructured causing constant distractions - People management is not a culturally driven skill-set, people are elevated to people management roles without any focus on people management skill-sets - Work/life balance is a significant problem - Deviation from the status-quo is not welcomed or accepted - When problems arise, the focus is on blame rather than resolution

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Rokt Response
5y
Thank you for taking the time to share your feedback on working at Rokt. We completely agree about our team of Rokt’stars, they are one of a kind! You are right that Rokt invests heavily in employees. We understand the importance of ongoing development for individuals, and how that impacts our overall success as a business. We know we can improve in this space - as you have highlighted, in onboarding and management training in particular - and our People team is working on building this out to set our team members up for success in their roles. While we don’t deny that we are a fast paced business, it’s concerning that you call out balance as a problem. We have a great PTO package, a wellbeing allowance and other benefits to support you, so please speak with your manager to see how we can help. With one of our core values being to Conquer New Frontiers, it’s surprising to hear that you feel new ideas are not welcomed. We love it when our teams try new things and push themselves out of their comfort zone. It’s where the magic happens! We’re sorry if that hasn’t been your experience to date, and would like to work with you on changing that. If you’d be comfortable to share further, our People team would love to hear from you for a confidential chat. Thank you again for sharing your insight, it’s so helpful for us to continue to improve the experience of our Rokt’stars.
5.0
Nov 26, 2025

Great place to work and grow

Recommend
CEO approval
Business Outlook

Pros

1. Strong ownership opportunities in the early stages 2. Ability to work on interesting problems in adtech 3. Fast talent velocity, growth and progression can happen sooner than in many companies. 4. Great benefits

Cons

Not a con - Things move quickly, which I love and find energizing.

3.0
Aug 11, 2025
Recommend
CEO approval
Business Outlook

Pros

Speed and IC are great people. Salary not bad. Perks are okey. If you pass the bar of staying +4yrs stock package isn't bad and you will be closer to the small table that control most decisions

Cons

Leadership and Executives. Hiper-micromanagement. Expect the top down culture mostly controlled by Sales with an excess of Equity,Diversity & Inclusion. Toxicity is accepted from Managers.Your opinion as an IC doesn't really matter, just execute.

Viewing 157 - 159 of 372 Reviews

Glassdoor has 385 Rokt reviews submitted anonymously by Rokt employees. Read employee reviews and ratings on Glassdoor to decide if Rokt is right for you.