TikTok reviews

3.2

42% would recommend to a friend

(6,239 total reviews)
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Shou Zi Chew

61% approve of CEO

41% positive business outlook

TikTok has an employee rating of 3.2 out of 5 stars, based on 6,239 company reviews on Glassdoor which indicates that most employees have a good working experience there. The TikTok employee rating is in line with the average (within 1 standard deviation) for employers within the Information Technology industry (3.9 stars).

Reviews by job title

6K reviews
2.0
Mar 22, 2022
Recommend
CEO approval
Business Outlook

Pros

The consumer product is amazing. I personally love Tiktok as a user. Brands are doing some really interesting things on the platform and I think it’s a real game-changer for how businesses and consumers connect. Huge potential as a marketing platform.

Cons

Total chaos when it comes to communication across product, strategy and propel. Half baked info some days, no info the next. Even trying to understand the process for managing people and performance is a mountain to climb. Certain data points on your team are kept hidden making it very difficult to present yourself as a valid leaded when you can’t even discuss salary with your team. Micromanagement up and down the chain. You have managers, even as high as your +3, randomly jump in on things without context and as a leader myself, this creates more overhead than adding value. Very senior leaders like to show up and suddenly want to know everything about some small detail, until another thing catches their eye and then they’re gone again. Work-life balance? What’s that? The default is that if your calendar is open, it’s fair game. That applies to 6am - midnight. Regularly calls are dropped in my calendar last minute for times that seem absurd at most companies. A new hire on my team was really asked to join a call at 1am until I intervened. People are not “nice”. Well people aren’t paid to be “nice” I hear you say… well that’s true, but I come with 14 years experience in this field and barring a rare exception every so often, I never doubted that every single person I’ve worked with showed up with good intent. Not so at Tiktok. People are harsh, curt, possessive and not strong on collaboration. I once raised some of these points with a senior leader and I was told - “if you’re not happy, leave”. Tiktok is the way it is. It doesn’t want to and won’t change. If you can accept all that then great, if not, and you want to feel like you can change an organization in your own small way, then Tiktok is not for you.

1.0
Nov 30, 2023
Recommend
CEO approval
Business Outlook

Pros

Pay can be good, its partly because they're having a hard time hiring because of their work life balance reputation(all true). People do not plan on staying long

Cons

1. Don't work here if you don't speak Mandarin. Period, you can't function. 2. Most of leadership and team are in China. Late meetings every night are required if you want to get anything done. 3. Chinese team do not understand American consumers or work culture. Everything is based on metrics. Short term thinking. 4. No on boarding. You are expected to know everything after a couple weeks and expectations are crazy. They get away with it in China because of the job market there. 5. You will have no life but you will learn a lot and bring that experience to your next, better job.

2.0
Apr 8, 2022
Recommend
CEO approval
Business Outlook

Pros

• Hottest place to be in social media right now • Pre-IPO • Pretty directionless, so you can chart your own path. • Everyone has a voice in meetings - the very structured and polite nature of Chinese culture impacts interactions - a formal agenda is almost always present, a clear leader, and everyone's opinion is asked. It's nice for people who don't ordinarily volunteer to speak.

Cons

• Very strange, secretive culture. I did not anticipate how large of the role would be 'ByteDance' (parent company) vs. TikTok. No knowledge sharing across orgs (e.g. side of business that makes money and/or user side). • Nickel & dime with salary - TikTok is rapidly hiring and is somewhat at the advantage of being the 'hot' place + send low-ball offers (I was borderline offended when I got my first offer; nearly 75% less than what I was making at the time) • Wouldn't bank on an IPO (at least anytime soon): In salary negotiations,, they focused on the 'pre-IPO stock' as being key in the total compensation package (so they could pay you less in direct cash). In all honesty, I would not be surprised if this company never went public. The amount of information they would need to disclose would be radically different from how the company operates today. They were set to IPO a while back on on the Hong Kong Stock Exchange (to appease the Chinese government), but this got axed amid the anti-trust investigations towards Alibaba, etc. • High turnover - a fast growing company is great, but a fast growing company with fast turnover is a sign. After losing several people on my team (also - my recruiter quit while she was working with me!), it definitely impacts morale. Few are committed for the long-term. • Non-existent culture: If you're coming from another big tech company, don't expect anything like what you had previously. Whether or not the Google's of the world are actually committed to their mission statement is up for question, but ByteDance's mission (which does not exist) would be 100% growth at all costs. It feels a bit brutal. • China-based: This was probably the most jarring part when I first began. Everything (and I mean EVERYTHING) is in Mandarin – emails, internal chats, documentation. I would estimate 90% of engineering teams sit in China, so communicating with them is nearly impossible due to 1) time difference and 2) language barrier. This, of course, impacts every team (as we are reliant upon them to build what is needed). • Working Hours/Expectations: Aside from the fact that the China-based teams are regularly *required* to work on weekends to balance 'holidays', working with these teams means late night/early morning meetings all the time. If you're up for that, great - if you have kids or just would prefer to not start work before 7:30am and end at 8:30pm, I would be cautious. • No organizational structure - ByteDance believes in a 'flat culture' (which does not work for a 100k personal company) - you have absolutely no way at all to know who works on what. Onboarding was a total nightmare because of this - you just have to speak with people who are more tenured to know who does what.

Viewing 19 - 21 of 6,239 Reviews

Glassdoor has 7,971 TikTok reviews submitted anonymously by TikTok employees. Read employee reviews and ratings on Glassdoor to decide if TikTok is right for you.