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Our SVP of Strategy Matt Kates was featured in Retail Brew's weekly Coworking spotlight, where he dishes on his favorite retail trends and the best projects he's been a part of.

Coworking with Matthew Kates
Even through the pandemic, consumers are more likely than ever to join a premium loyalty program and willing to pay if the program guarantees discounts and offers relevant benefits. Read more of our recent study findings published in Retail Customer Experience.

Consumers embracing premium loyalty programs
Nearly one-quarter of consumers are loyal to brands that make them feel like they are part of a strong community. Among the dozens of retailers today, Our CEO Tom Caporaso calls out some key examples of this in action - from Gymshark to Starbucks. Read his takeaways in Retail Touchpoints.

Why an Active Brand Community is the Key to Customer Loyalty - Retail TouchPoints
Fresh, reliable data is critical to loyalty program transactions. Did you know that 36% of U.S. shoppers are checking their accrued loyalty points once a week? Read more of our recent data in Retail Touchpoints alongside other important reminders that retailers should be following to keep customers happy.

How to Fix Your Loyalty Program's Dispersed Data Problem - Retail TouchPoints
March is Women’s History Month— the perfect time to celebrate and honor outstanding women in history and in the present. See how we’re celebrating this month in this post from @PowerToFly.
The Clarus team was thrilled to work with Together We Rise to help foster children in need. Learn more about how the team decorated and helped supply Sweet Cases filled with teddy bears, blankets, and hygiene kits which were sent to a local organization.

Working With Together We Rise to Improve the Lives of Children in Foster Care
DigitalCommerce360 discusses Home Depot and Lowe's increase in sales in Q4. Our CEO Tom Caporaso comments on how expanding the programs beyond professionals-only can increase consumer engagement overall.

Lowe's, Home Depot earnings show ecommerce growth, similar omnichannel paths
Did you know Macy's loyalty program members account for 70% of Macy's purchases? Glossy's Danny Parisi explains why Macy's customers have stayed loyal, and our CEO Tom Caporaso weighs in, discussing the continued perseverance of the department store.

More than 70% of Macy's 2021 transactions were tied to its loyalty program
Black History Month is a time to celebrate and honor the contributions, achievements, history, and culture of Black people. See how we’re celebrating this month in this post from @PowerToFly.
How are consumers are feeling about shopping for Valentine’s Day this year? Are they mostly shopping for their significant others? Are experiences more important than traditional gifts? How can your brand make the most of this special shopping holiday? To find out, we surveyed nearly 1,500 U.S. consumers and put the findings together in this article. It’s full of data and takeaways that your brand can apply way beyond Valentine’s Day.

2022 Valentine's Shopping Day Statistics: How to Build Better Relationships with Your Customers - Clarus Commerce