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      Affinity

      Engaged Employer

      Affinity reviews

      4.2

      77% would recommend to a friend

      (13 total reviews)
      avatar

      Ken Fine

      89% approve of CEO

      78% positive business outlook

      Ratings by demographic groups

      Reviews by job title

      13 reviews

      Reviews about "Compensation"

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      3.0
      Jul 31, 2025

      Startup Chaos

      Sales operations analyst
      Recommend
      CEO approval
      Business Outlook

      Pros

      Competitive salary, benefits, likable CEOs

      Cons

      Lack of support, leadership worked on Sundays, no action plan before employees are abruptly let go

      avatar
      Affinity Response
      10mo
      Thank you for taking the time to share your feedback about your experience with our company. We appreciate both the positive observations about our compensation, benefits, and leadership team, as well as your candid insights about areas where we can improve. Regarding Sunday work, we want to clarify that this typically involves leadership addressing urgent matters and is not expected of all our team members. We recognize the importance of work-life balance and are committed to ensuring weekend work remains selective and properly communicated. Your feedback about team member transitions is valuable to us. We recognize that every situation is unique, and we work hard to ensure our managers and team members maintain continuous dialogue throughout their tenure. We're always working to enhance our performance management processes to provide clear expectations and regular feedback, recognizing that communication is key throughout your experience at Affinity. We're also strengthening our management coaching to ensure all team members feel properly supported and valued. Thanks again for your feedback.
      3.0
      Dec 21, 2024

      A tale of two cities

      Anonymous employee
      Recommend
      CEO approval
      Business Outlook

      Pros

      Affinity offers great work-life balance and has an engaging product. The company is filled with hard-working, intelligent people who genuinely enjoy their work. While the benefits and compensation may fall slightly below the Silicon Valley market average, they remain somewhat competitive. The core customer base is loyal, contributing to the company’s stability and allowing Affinity to break even – resulting in fewer layoffs compared to other tech companies. The flexibility of remote work is also a significant advantage.

      Cons

      Affinity has faced some significant strategic missteps. A notable example is the decision to allocate substantial resources toward developing a Salesforce add-on, which has delivered minimal value. This initiative continues to hinder growth. Leadership remains heavily invested in the idea of moving upmarket, with Salesforce seen as the key to this vision. Meanwhile, competitors like Attio are capitalizing on this, leapfrogging Affinity's core CRM offerings in ways that have not gone unnoticed by our customers. The product team appears to have drifted from customer priorities, allowing technical debt to accumulate and slow progress. It’s disappointing for a company that once showed immense potential. Additionally, internal politics are creating barriers to innovation. Some middle managers are not well suited for their roles. Feedback is sometimes met with resistance or dismissive responses, contributing to a challenging environment. High turnover in senior roles has added to the instability. However, with a new CEO in place, there are signs of a possible course correction – though it's still too early to tell.

      avatar
      Affinity Response
      1y
      Thanks for your thoughtful Glassdoor post. I appreciate the effort and care you included in your comments. At the January all hands (Jan 16) and Feb all hands (Feb 7), we presented both the priorities for the year and the product strategy and road map. The Jan 16 all hands included an explicit discussion about the strategic role for A4S and was followed by a written document (emailed to the entire company) describing our company strategy, priorities and rationale in some detail. Those details are obviously not appropriate to share in a public forum such as this one. However, A4S has a clearly defined role and requires minimal resources to support. From a product perspective, our 2025 strategy is heavily focused on our core CRM (as you suggest). Our road map has been carefully validated with our customers. Our 2025 technical strategy also includes a thoughtful plan to address “technical debt”, similar to strategies that I’ve employed successfully with other B2B SaaS companies at this stage. If you’d like to meet 1:1 to discuss your comments further, I’d be delighted to do so. Feel free to email or slack me anytime. Respectfully, - Ken Fine (CEO)
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