Corporate morality - The most glaring con about Century Communities is the corporate culture that trickles down to the individual divisions. It's a culture that prioritizes profit over all else and there is minimal compassion or empathy for their customers. I remember conversations with my peers asking "are we the bad guys?". Pressuring buyers to close on incomplete homes with the threat of canceling the contract and keeping the earnest money deposit was standard practice.
Development - My big "aha moment" was at a national sales leadership training. Every sales leader in the company was present and looking around the room I realized I was the only person who had ever actually sold a home for Century. The company puts very little value on its people without any investment in developing talent. It's a sink or swim culture and struggling employees are let go without any real attempt to coach. The weekly "sales training" was a equal parts gaslighting and a tool for corporate to judge sales leaders based on who drinks the most Kool-Aid. A successful sales leader at Century is a self promoting, "yes man", who doesn't rock the boat.
Affiliate Lender - Century's affiliate lender, Inspire Home Loans, has no redeeming qualities. Their rates aren't close to being competitive, the pressure for them to be used almost exclusively is relentless, and the abysmal customer service can make buying a home with Century miserable. Sales reps would actually resign because the frustration caused by Inspire made every day worse.
