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Straight North

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This is a good place to start a career. - SEO Specialist Straight North Employee Review

4.0
Oct 6, 2021
Recommend
CEO approval
Business Outlook

Pros

-Good collaborative team members who are happy to help and solve problems together! -The work itself for the most part is templated and pretty easy but there are some opportunities for problem solving that allow you to think a little more critically. -Ability to move up. -WFH with the option to work from the office. -Very occasionally there are bonuses or incentives for when there are busy months.

Cons

-Company culture died with COVID. -Repetitive work, some of which feels like busywork. -Heavy client load. Feels nearly impossible to go into depth with any one client, and there's not really any chance to do deep-dives and tackle problems below surface level. -Low pay. General feeling of being undervalued by execs. -There's not a lot of training or professional development. If you want to learn more about the industry, you have to make time for it and explore on your own. -Company goes through pretty high turnover and management doesn't really seem to care for employee retention. That being said it is a decent place to work, get a few good years experience and move on.

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Straight North Response
4y
Thanks for taking time to leave a four-star review! We are happy to hear that you enjoy working with your team members. We take great pride in hiring experts with 5-10+ years of experience along with creating opportunities for entry-level hires to start their career. As you have started your career with us over the last 1-2 years, it sounds like you have appreciated the ability to move up within the company, grow your skillset and increase your compensation. If you feel that you need additional training to better perform your job, please communicate that concern to your manager. We pay competitive salaries based on years of experience combined with skill level and have an annual performance/compensation review cycle. We promote staff throughout the year as advancement opportunities present themselves. It seems there is a misunderstanding of how promotions and pay increases work. Please communicate with your manager to clear up any concerns you may have. While it is our goal to retain as many employees for as long as possible, we understand that staff at the beginning of their career may look for advancement opportunities outside of our company. We wish them the best of luck in their future career path. We agree that COVID has created a less than ideal culture for many businesses. While many staff members overwhelmingly enjoy working remotely, we know 100% remote work has its drawbacks. As COVID concerns continue to dissipate, we will continue to provide a flexible remote/office work policy and work to improve our culture. Thanks again for your feedback. It helps us work to continually improve our business.

Explore other reviews about Straight North

5.0
May 13, 2026
Recommend
CEO approval
Business Outlook

Pros

Great work environment, open door policy and great family culture.

Cons

Smaller company, so salary and compensation is slightly below industry standards.

4.0
Jan 28, 2026
Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

Straight North is a great place for those seeking long-term employment with a company that they can proudly stand by. Truly, this agency is what many job seekers in the marketing industry hope for in terms of culture and management. SN is very flexible. Whether it's setting hours, PTO requests, or special accommodations, this company is reasonable. Management is also understanding and works with you. You will not find tyrannical micromanagers here, just down-to-earth, kind-hearted individuals. The workplace is akin to a collaborative classroom where we're constantly learning and trying new strategies. Every employee is talented and valued for it. In the 5+ years of working here, I've never had a bad interaction with my coworkers. In fact, it's always been insightful, supportive, and fun. One more thing to highlight at Straight North is the HR department. Anytime I describe some of the benefits or culture to friends and family, they're all baffled (albeit jealous) at how understanding and positive our HR is. Issues get resolved quickly, perks are always getting refreshed or added, and you never feel ignored. Truly, one of the shining lights of Straight North.

Cons

The first couple of years were difficult due to low pay, but after some promotions and bonuses, salary is no longer a top concern. Although it is still not ideal nor consistent, it's way better than the first two years of employment. Certain departments receive more opportunities and recognition than others, but I feel that's how it is across many marketing agencies. Straight North has tried to address this, and I believe this imbalance isn't intentional.

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