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Straight North

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Great place to work and get started - SEO Coordinator Straight North Employee Review

4.0
May 13, 2024
Recommend
CEO approval
Business Outlook

Pros

*Great atmosphere and environment *great sense of structure, department management is always communicative and transparent with their goals *work/life balance *healthcare benefits *paid time off *great co-workers/management *opportunities to work remotely *great opportunities to learn while you earn, I can't understate how hard that is to come by these days. Management is also very patient and will work with you when you are learning the ropes so you're never afraid to ask questions or make mistakes.

Cons

*not the greatest pay, you get yearly raises but it's not the greatest either. It doesn't even keep up with inflation *opportunities for advancement are limited, depending on the department. I started with the company in an entry level position and they promoted me after 6 months to an SEO role. I couldn't move further beyond that even after 3 years in SEO just because there wasn't any opportunities available. It's a smaller company and there were people that were pretty entrenched in their roles and had been with the company for years. So unless those people leave and those positions are opened, you can't really move up. The company also doesn't provide you with the opportunities to learn new skills for when the next available position becomes open. *workload could be overwhelming and highly stressful. You're expected to get alot done in a short amount of time. Deadlines are important so you have to be plan your time/projects out accordingly. *OT isn't the greatest. You only get to use 30 minutes of OT per day and if you find yourself in a position where a project is dropped on you and you have a deadline to hit, than you can only get paid for 30 minutes if you do OT. There were plenty of times especially in the beginning when I was still learning the ropes where I was working with a confusing niche client and found myself working after hours to make sure it gets done on time, if you do that you only get paid for 30 minutes. Which is why I echo the importance of making sure you hit your deadlines and manage your time wisely. *Communication between co-workers can be difficult and you're often have to think on your feet rather than wait for whomever your working with to get back to you. It's especially difficult if you're remote, things are miscommunicated constantly between you and whoever may be working with you on a client. You are given a questionnaire when you receive a client and the client has access to GSC but if the client barely fills out the questionnaire or the AM doesn't get GSC verified than you're essentially left on an island. It gets easier if you have prior experience working within the industry.

Explore other reviews about Straight North

5.0
May 13, 2026
Recommend
CEO approval
Business Outlook

Pros

Great work environment, open door policy and great family culture.

Cons

Smaller company, so salary and compensation is slightly below industry standards.

4.0
Jan 28, 2026
Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

Straight North is a great place for those seeking long-term employment with a company that they can proudly stand by. Truly, this agency is what many job seekers in the marketing industry hope for in terms of culture and management. SN is very flexible. Whether it's setting hours, PTO requests, or special accommodations, this company is reasonable. Management is also understanding and works with you. You will not find tyrannical micromanagers here, just down-to-earth, kind-hearted individuals. The workplace is akin to a collaborative classroom where we're constantly learning and trying new strategies. Every employee is talented and valued for it. In the 5+ years of working here, I've never had a bad interaction with my coworkers. In fact, it's always been insightful, supportive, and fun. One more thing to highlight at Straight North is the HR department. Anytime I describe some of the benefits or culture to friends and family, they're all baffled (albeit jealous) at how understanding and positive our HR is. Issues get resolved quickly, perks are always getting refreshed or added, and you never feel ignored. Truly, one of the shining lights of Straight North.

Cons

The first couple of years were difficult due to low pay, but after some promotions and bonuses, salary is no longer a top concern. Although it is still not ideal nor consistent, it's way better than the first two years of employment. Certain departments receive more opportunities and recognition than others, but I feel that's how it is across many marketing agencies. Straight North has tried to address this, and I believe this imbalance isn't intentional.

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