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Straight North

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Foot In the Door - Content Marketing Specialist Straight North Employee Review

2.0
Dec 31, 2024
Recommend
CEO approval
Business Outlook

Pros

Coworkers were great. Good entry level job for those coming out of college with no other options.

Cons

Ownership cares only about themselves and how much money they make. Starting pay was $22,000 a year when I started at Straight North which is the lowest full-time salary I have ever heard of. I was embarrassed to tell anyone what I made. I bet Straight North responds with something along the lines of "we were transparent during the interview process" but that still doesn't make it right. If you're struggling to find a marking job out of college, Straight North is an ok place to get a foot in the door if you are still living with parents and/or have very low expenses but I highly recommend that you don't stay more than a year or two max. I thought if I worked hard and proved myself that I could earn better compensation but the raises were embarrassing. Due to this i left and made double the pay right away. In addition to embarrassing pay, your career will stagnate here as well. Straight North looks to hire as cheaply as possible which led to overall company stagnation. Most hires are right out of college and the employees who have stayed at Straight North have done the same thing year after year so it's hard to learn anything new after a year or so. I don't think they hired anyone with any relevant work experience (in the digital marketing department) in the entire time I was there. Every hire was right out of college or a former employee coming back.

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Straight North Response
1y
I’m sorry to hear about your negative experience at Straight North. I appreciate you taking the time to express your feelings about your time with us. I would like to insert that 60% of our staff has been employed with us for over 5 years – we are proud of that! We also pride ourselves on offering competitive wages as well as a supportive, positive work culture. While it’s unfortunate that your experience led to a decision to leave, it’s great that you were able to find a role that better supports your career and compensation needs. I hope your new position offers the growth and opportunity you were seeking. Kindest regards,

Explore other reviews about Straight North

5.0
May 13, 2026
Recommend
CEO approval
Business Outlook

Pros

Great work environment, open door policy and great family culture.

Cons

Smaller company, so salary and compensation is slightly below industry standards.

4.0
Jan 28, 2026
Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

Straight North is a great place for those seeking long-term employment with a company that they can proudly stand by. Truly, this agency is what many job seekers in the marketing industry hope for in terms of culture and management. SN is very flexible. Whether it's setting hours, PTO requests, or special accommodations, this company is reasonable. Management is also understanding and works with you. You will not find tyrannical micromanagers here, just down-to-earth, kind-hearted individuals. The workplace is akin to a collaborative classroom where we're constantly learning and trying new strategies. Every employee is talented and valued for it. In the 5+ years of working here, I've never had a bad interaction with my coworkers. In fact, it's always been insightful, supportive, and fun. One more thing to highlight at Straight North is the HR department. Anytime I describe some of the benefits or culture to friends and family, they're all baffled (albeit jealous) at how understanding and positive our HR is. Issues get resolved quickly, perks are always getting refreshed or added, and you never feel ignored. Truly, one of the shining lights of Straight North.

Cons

The first couple of years were difficult due to low pay, but after some promotions and bonuses, salary is no longer a top concern. Although it is still not ideal nor consistent, it's way better than the first two years of employment. Certain departments receive more opportunities and recognition than others, but I feel that's how it is across many marketing agencies. Straight North has tried to address this, and I believe this imbalance isn't intentional.

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