End of the day, you're still working in Tax and Accounting... Innovating is tough in this industry. Paid tax-prep is struggling against do-it-yourself software so the company is facing an uphill battle to grow. As a result, they're growing income by raising prices. If continued, HRB will price itself right out of the market. Plus HRB faces stiff competition from other copycats like Liberty and JH. It's a progressive firm in a stagnant industry. There are pockets of huge incompetence in the organization.