Rokt reviews

3.9

68% would recommend to a friend

(373 total reviews)
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Bruce Buchanan

69% approve of CEO

79% positive business outlook

Rokt has an employee rating of 3.9 out of 5 stars, based on 373 company reviews on Glassdoor which indicates that most employees have a good working experience there. The Rokt employee rating is in line with the average (within 1 standard deviation) for employers within the Information Technology industry (3.7 stars).

Reviews by job title

373 reviews
4.0
May 17, 2020
Recommend
CEO approval
Business Outlook

Pros

-Great culture -Lots of social events -Employee perks incl snacks and tech allowance -Motivated, friendly staff -Open plan office -Transparent CEO -Approachable leadership team -Opportunities for growth and travel

Cons

-Not flexible with working from home -Pressure to come into work while sick (leadership team including the CEO came into the office visibly ill on multiple occasions, which created an environment where staff felt they needed to do the same) -Certain roles were ignored by the business and treated (in 3 years of employment, I received one employee award, despite exceeding my targets dramatically and repeatedly and growing my part of the business. Engineers who'd stayed with the business as little as 9 months received 2 or 3 awards while I was there. I also received no card to say thank you for my three years of service when I left, no recognition that I was leaving at my final all-staff meeting I attended where departing employees typically got a chance to say a goodbye speech and received a card and flowers, and so left feeling a bit heartbroken about that. -It can be costly: we were often asked to buy items for work purposes with our own money. We could then claim that back and receive the money back from the company a month later. This is ok if you are a high paid employee or have a comfortable home situation, but when you are financially struggling and have personal debt, it's incredibly hard. There was also an awesome employee training scheme to encourage you to take up extra learning by doing external courses relevant to your job up to the value of $2000 that I would have really liked to access while I was there, but I was sadly never able to because we were required to pay that course cost out of our own pockets upfront and could only claim it back later. Hopefully this system has since changed.

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Rokt Response
6y
We deeply value and appreciate this feedback, as we are learning, growing, and striving to create better experiences for our Rokt’stars every day. To start, we want to apologize for your departure experience. Unsure of when you departed and whether our current WFH situation played any factor, but nonetheless we’re sorry you didn't have the send off you were hoping for. We also value your feedback around our work from home policy. Due to the current world circumstances, we find ourselves working from home (100% of Rokt’stars are working remotely at the moment). But this is definitely not the norm for us. We are building a complex product and do not feel remote working arrangements is a good fit for our business. There is always room for flexibility when flexibility is needed. But as a norm, we prefer in-person collaboration. (To note: we offer a generous paid time off policy - including sick leave days to use when you are not feeling well. Under no circumstance do we expect employees to come to the office if they are not feeling well.) Last but not least, we appreciate your feedback around our expense process - this made us understand we need to do a better job at communicating how this actually works! We do not expect our employees to carry any financial burden - we offer many alternatives for employees to make work related purchases (anything from work travel to training and external courses) without having to make any up front out of pocket expenses. We will make sure this is clarified to relieve anyone from feeling financial burden. As with any business, we know we have improvements to make - we are always looking for ways to improve and appreciate your feedback. We wish you the best in your future endeavors and we truly thank you for your contributions during your 3 years at Rokt.
5.0
Mar 27, 2019
Recommend
CEO approval
Business Outlook

Pros

Rokt prides itself as being on the leading edge of marketing technology and advertising and attracting the best people. The leadership does not rest to provide a great working environment, excellent product, and track record of success for clients.

Cons

You need to be prepared for constant change and uncertainty being a part of a very fast growing company that is going places! That said, I found that the environment is one, where any grievances can be resolved in communication, and I left the company with nothing but respect and admiration for the team at Rokt!

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Rokt Response
7y
We appreciate the time, effort and amazing attitude you’ve shared with the business for so long. We’re sad to see you go, but we enjoyed the ride with you. Best of luck in your next endeavours! We’ll continue to focus on improving communication, replicating our successes and global growth. And we know, there’s no such thing as goodbye.
5.0
Nov 24, 2025
Recommend
CEO approval
Business Outlook

Pros

* Exceptional culture with genuinely smart, kind, and collaborative people * Clear company vision and leadership that communicates openly and transparently * Opportunities to own meaningful work and drive high-impact initiatives

Cons

* The bar is high, so the workload and expectations can feel intense at times * Things move quickly, which may be challenging for people who prefer slow-paced environments

Viewing 340 - 342 of 373 Reviews

Glassdoor has 386 Rokt reviews submitted anonymously by Rokt employees. Read employee reviews and ratings on Glassdoor to decide if Rokt is right for you.