Rokt reviews

3.9

68% would recommend to a friend

(373 total reviews)
avatar

Bruce Buchanan

69% approve of CEO

79% positive business outlook

Rokt has an employee rating of 3.9 out of 5 stars, based on 373 company reviews on Glassdoor which indicates that most employees have a good working experience there. The Rokt employee rating is in line with the average (within 1 standard deviation) for employers within the Information Technology industry (3.7 stars).

Reviews by job title

373 reviews
5.0
Aug 25, 2021
Recommend
CEO approval
Business Outlook

Pros

The people that wrote negative reviews for Rokt on Glassdoor were upset. They did not have a positive experience working here - it is understandable that they would use a forum like this to share their frustration and have their say. For anyone that is considering joining the team at Rokt, please know that this does not represent the majority of peoples’ experience here. Working at Rokt will give you access to accelerated growth - on a personal and professional level. The people you will work with here are outstanding - each and every individual is kind and incredibly smart. Please note that the people/team at Rokt are listed as pros in every single negative review - do not take this lightly. The problems you will be solving here will be interesting. The benefits Rokt offers are very generous - we should get better at promoting these on our website: 25 to 30 PTO per year plus mental health days off, sick leave, learning days and volunteer days, 16 weeks for maternity, sabbaticals, fun events, yearly trips to exotic locations, healthy and delicious catered lunch, gorgeous modern office space - pet friendly; all sorts of allowance for wellness (physical and mental), training, phone coverage. People that resign usually say that leaving Rokt was the hardest decision they made in their lives. There is a reason for that! 
Nobody asked me to write this review. It just made me sad to see a distorted view of Rokt portrayed on this website when in fact it is a very special place.

Cons

There will be cons at every workplace. No such thing as the perfect employer.

4.0
Mar 2, 2022

Great place to work

Recommend
CEO approval
Business Outlook

Pros

Great office. Better people. Vibrant culture that embraces risk-taking while appreciating individual+team success. In the midst of the pandemic, leadership has remained flexible and put the safety of staff at the forefront, while continuing to scale a business who's trajectory only appears to be going up. It's still a business, but it's great to see an organization who values the people (in word and in action) which make it a great place to work.

Cons

Diversity could be better (and it is on the come-up). The work-life harmony can always be better, but people managers are open to understanding your needs and keeping burn-out to a minimum (if not non-existent). Not a con, but it's nice to finally see a company who takes mental health and self-awareness seriously. If you're in need of a 9-5 where everyday looks the same; I would not recommend working here. Days are dynamic and the environment can be fast-paced at times. Between Series E and IPO, this team still moves quickly and the expectation is to meet (if not exceed) goals as we continue marching forward. Likewise, the workload is well-shared here and if you need a break; your co-workers are ready and willing share that load with you as the team mentality is a big deal here.

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Rokt Response
4y
Thank you for your review. We work hard to create a collaborative team environment with no egos and invest in our biggest asset: our people. We work hard to hire talented people like yourself and we thank you for being a part of our team. As with any business, we know we have improvements to make - we are always looking for ways to improve and appreciate your feedback.
3.0
Jan 14, 2020

Had higher hopes

Recommend
CEO approval
Business Outlook

Pros

Some of the most intelligent, driven people I have had the privilege to work with and learn from. The annual company offsite is a great opportunity to get to know coworkers in other offices. General 'startup' perks: free lunches, stocked kitchen, weekly happy hours.

Cons

It's disappointing to see a company I thought so highly of, was talked up so genuinely about prior to joining is all just smoke, mirrors and free food and alcohol. Like so many start up-type companies, they thinks it's acceptable to overwork their "Rokt'stars" and if all of your hard work doesn't yield the results they are looking for (and results you're not necessarily aware of because the communication is vague), it's a downhill spiral of frantically fixing the problem, being deemed incompetent (sometimes publicly via chat), to eventually not being a right fit for the company. Management. Like many companies, the individuals who become managers are often put in those position because they are the only ones who have stayed long enough. Not in every case but often they are inexperienced and receive little to no training on how to manage a team with different personalities and working styles. Every project is life or death - from product to customer success to finance - it's do or do - there are no other options. Unless you're Australian, that seems to help win more bonus points. General favoritism for people who are loud and suck up to management and the executive team who completely eat it up to feed their own egos (ironically one of the company values is smart with humility). If you want to run the company like Amazon or Tesla, be up front about it. Don't advertise a great work-life balance and general company perks when the benefits that truly matter (parental leave, career development, development and training allowance) are either sub-par or difficult to obtain due to intense working conditions. For all the supposed transparency on company growth, there is a massive amount of miscommunication or complete lack of communication from the top down. Being an agile company is one thing but when the CEO doesn't like something anymore or suddenly becomes obsessed with another thing - employees shouldn't have to constantly pivot at the whims of the CEO. Otherwise, what's the point of having an opinion, let alone a brain?

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Rokt Response
6y
Thank you for your candid feedback. We are truly sorry you didn't have a great experience at Rokt. As we are growing super fast and working to achieve so many things for the business, our clients and our amazing team, we know we don't get everything right. Thank you for your honest feedback - we acknowledge that we will always be on a journey of constant improvement - and we always try to be clear about what Rokt is - as fit is important both ways. The worst thing for everyone is hiring someone that is not a good fit or has a different understanding of what Rokt is - so rest assured any miscommunication is not intentional. We agree that our Rokt’stars are highly intelligent, driven individuals and our number one priority is ensuring that every one of them feels supported and valued. We work hard to build and launch new initiatives based on the feedback we receive through internal surveys and check ins, and in fact a few of the concerns you raise (work/life balance and leadership training) have recently been addressed with the introduction of new programs including our Rokt’star Sabbatical and a wonderful global in-person Learning and Development program for 2020 called Rokt University. We are proud of the culture we have built and we understand it is best built in partnership with our team of Rokt’stars to ensure we are all always improving. One area that does not gel with your feedback is our commitment to transparency and communication. Our weekly updates from the CEO, ask the CEO channels, quarterly objectives, global training events and career ladders (where we publish every role, job requirements and salary) are just a few areas where we invest a lot of effort on communication and transparency. This is an area that is consistently rated very high by all our Rokt’stars in all our internal surveys. Like a lot of rapidly growing companies we promote quickly and sometimes this means we sometimes have new leaders in leadership positions. However we recognize this and invest a lot in training and development + we get regular feedback from the whole team via management effectiveness surveys. Progressing and staying in these leadership roles is based on performance (as rated by the team) not favoritism, ethnicity, gender or country or origin. We appreciate your feedback and wish the best of luck in your future endeavours.
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