Pros
This will be a true review not just fake like the last few that were created by management (no one leaves a company and says that there are no “cons” why would you leave then? There are some really great people working at BrightEdge, however, many of the best are gone due to poor management and lack of evaluation with the product itself. The tool has great possibilities, however, it has fallen behind tools like SEMRush and other small point tools. The customers only stay because of the CSM knowledge (if the CSM understands SEO).
Cons
I worked for BrightEdge for quite sometime and I must say that the one thing this place lacks is culture; they do not celebrate diversity and have made a lot of employees upset because of it. While working at BrightEdge the “N” word has been thrown around multiple time and by a VP that still works for the company. The same VP that used the “N” word also told an employee that “he did not understand what he was saying because he did not speak Mexican” even though the employee spoke perfect English and also the language is “Spanish”. These are just a few of the items that make BrightEdge a difficult place to work. If you ask any prior employee that worked at BrightEdge they will share some of the horror stories that go on in all offices. BrightEdge used to be the leading SEO platform and it is sad that the company cannot keep up with the times.
