DSW Assistant Operations Manager reviews

Upper management plays favorites. Time management, over use of hours in the beging of the week for feight and having to cut people on the weekend make the the store understaffed at the busiest times.

Coaching in the moment and follow up have remained a struggle in retail. DSW has a decent process in place to log coaching but there could be a better, more 'in the moment' way of logging. Simply holding managers to "log something" daily is not an effective way to coach and develop a team of associates or managers. The managers need to buy into the development of the teams they work with, take time to mentor and develop. Having worked in a store that didn't embrace developing their team vs. having worked in one that did - well there is a profound difference in the level of customer service and happiness those teams displayed with the guests they assisted on the sales floor and on the phone.