A startup with so much promise that refused to course correct
Pros
Leadership admitted behind close doors they were reviving a workplace safe for men and followed through by laying off the a huge portion of the women that were considered toxic by many. Celebrate this or demonize it at your discretion. Extremely good pay bordering on wasteful and probably why so many layoff cycles needed to occur.
Cons
ICON fails at the soft skills of technology. They're not incompetent, but they don't know how to manage people. ICON values loyalty and friendship over honesty. That was one good thing about Alex, you could tell him the truth and not get fired over it, even if you weren't friends. The company has burned cash like crazy on silly pet projects. Business outlook is pretty bad, the wall system is not the expensive part of the home building. Zero transparency.
