Pros
When I joined Jackrabbit, it was a genuinely great place to work. The company not only promoted strong core values (We Own It, We Connect with Others, We Foster a Drama-Free Environment, We Are Courageously Outspoken, and We Look for the Win-Win) but truly lived by them.
These values weren’t just words: they were part of our daily conversations, performance reviews, and even printed on our laptops. The culture felt collaborative, mission-driven, and supportive. Leadership recognized hard work, and employees felt like active contributors to the company’s success.
Unfortunately, that began to shift in late 2024. Communication from leadership became increasingly vague. At the annual meeting, we were told that while customer losses had outpaced gains, our performance was so strong that we'd still meet ambitious new sales goals. The message felt contradictory- simultaneously optimistic and unsettling.
Quarterly earnings calls were replaced with town halls, but transparency decreased. Leadership fielded tough questions with polished, non-committal answers. Quiet layoffs began, followed by high-profile positions eliminated and abrupt organizational changes. Teams were shuffled, titles changed, and strategic direction felt chaotic. Despite the emphasis on being “courageously outspoken,” asking direct questions got you corporate speak in return.
The culture that once energized employees turned into an atmosphere of uncertainty and fear. Major shifts were rolled out with minimal communication. At one point, I wasn’t even sure who I reported to. The disconnect between upper management and the values they expected employees to uphold became stark.
I imagine the company will respond to feedback by claiming a new focus on innovation, transparency, and a fast-paced culture. But the truth is, Jackrabbit already had all those qualities, and that’s why people loved working there. What’s missing now is trust and clarity from leadership.
Cons
The best part of working at Jackrabbit was that we were seen as people—individuals with voices, ideas, and value—not just faces on a Zoom call or rows on a spreadsheet. In my final days there, it became painfully clear that this was no longer the case.
The empathy and humanity that once made Jackrabbit special have been replaced by ambiguity and indifference. I truly hope leadership finds their way back—because without that core, it’s just another tech company with a mission statement no one believes in.
