A good organization starts with good leadership and decent management, which is not found at Dynata. The culture is laughable and the folks that pride themselves on running a team with positive culture are lying to make themselves look good in front of C-Suite. Scare tactics, empty threats and cryptic emails are frequently used to get people to take on more work and burn themselves out or make it seem like they’re not good at their job. Making you get online during a Saturday afternoon to submit a forecast or be “on call” at all hours of the day 24/7 even if you are on vacation. The work life balance is all work and no life. God forbid you take an hour to go to a doctors appointment during the day and not feel guilty about it. Internal initiatives to get feedback on team morale will blow over with time and the bad apples who sustain the toxic culture will continue on once eyes are off them. Bad behavior is rewarded and favoritism is a huge factor to your advancement. If you're friends with people then you'll see a positive outcome with your career progression. For the hardest worker, you'll never have a chance to get the promotion you deserve. If you do the absolute least? You're next in line for that promotion where you’ll do even less than what you did before!
Management needs to change and a fresh set of positive eyes should be leading your teams at Dynata. I dedicated a lot of hard work and time during my many years employed at Dynata. I truly cared about the success of my accounts, the business and my team members until it was made clear to me by management they did not care about my success or career progression, which is why I left. If you’re vocal about it, then you’re reprimanded. It was unfortunate, degrading and embarrassing how I was treated after my two week notice was announced. Deleted from team chats, meeting invites immediately taken off my calendar, but more importantly not even acknowledged by some folks on my team in leadership/management and other colleagues I worked closely with. To this day, I’m still shocked that I worked at Dynata for so long and was treated the way I was on my way out. I guess what they say about people being replaceable at their jobs is true! Misery leads misery and everyone is miserable at this company. No one can be happy for you or your success even if that means advancing to better.
Employees are undervalued, but more importantly underpaid. The merit raises are minuscule. You're asked each year to submit an annual review with a glimmer in your eye as you put in so much work for your review in order to receive a raise, but don't bother because you'll be asked to look at it again and rate yourself lower. You'll likely only see a 2% raise on your salary and never a 5% (which is the most that is offered) because Dynata can’t muster up the dollars to give their hardest workers money they deserve. You’re also not paid fairly compared to your colleagues and the newer more junior people are always paid more than the senior people. Can’t talk about comp with your peers, which is also toxic and a red flag. It is frequently mentioned on Glassdoor that pay is often fair, but it's not. It’s the ones that work the hardest that are paid the least.
Dynata will continue to reward the same terrible toxic sales leaders and won’t change what they’re doing to fix the mass exit that will continue.
